Next, let’s take a look at the disadvantages of LINE advertising.
Previous targeting is no longer possible
The information required to register with LINE is:
- name
- birthday
is limited to.
You can use it without having to register a detailed profile like you would with Facebook.
LINE allows users to register their real name and birthday, but the number of people who actually do so is likely very small.
This means that traditional targeting that was possible on Facebook and other platforms is no longer possible .
With LINE ads, you ot expect precise targeti sweden phone number data ng based on user attributes such as age or occupation.
Therefore, LINE Ads uses “deemed attributes” that distinguish age, gender, and interests from LINE user behavior.
- Stamp purchase history
- LINE official account friend registration history
It is classified using the following criteria:
Ad review is very strict
The review process for LINE ads is quite strict, so not everyone can place ads on LINE.
For other SNS ads, the review is completed as soon as the same day, so you can publish the ad right away.
It is not uncommon for LINE ads choosing the right platform is crucial to take several days to be reviewed, so you will need to be patient.
LINE ads have high screening standards in order to maintain the quality of the ads.
Introducing the advantages and disadvantages of LINE advertising! What are some success stories? Summary
This time, we looked at the advantages and disadvantages of LINE advertising.
As you can see , LINE advertising has some disadvantages, but it also has many advantages .
Social media advertising, including LINE advertising, comes with both advantages slovakia business directory and disadvantages.
Therefore, you should decide whether LINE advertising is a good match for the products or services you are trying to sell .
There are also many companies that have had success with LINE advertising.
LINE advertising has the largest user reach in Japan, and by mastering its use you can expect to achieve significant results.
The effects of ad delivery will vary greatly depending on the industry and operation method.
Let’s deliver LINE ads in an innovative way by combining various methods.
