In recent years, we have heard more and more about voice search on Google and in general about Voice Search and SEO , a topic still in its infancy but which is of interest to many SEO Specialists and experts in the sector.
In fact, voice search , thanks to the use of smartphones and voice assistants (such as the most famous Google Home ), is slowly gaining ground and could change the way we do online searches in the future .
In this article I will try to explain what Google Voice Search is and how it influences SEO by giving you some technical advice supported by studies by two international SEO experts .
What is Voice Search?
Voice Search is a system that allows job function email list users to search the web or marketplaces (Amazon) using voice commands .
Google Voice Search – Google Home, Amazon’s Alexa, and Siri are changing the way we interact with devices by allowing users to communicate directly with the device simply by using their voice.
In this way, it is possible to save time and carry out other actions at the same time, using a research and communication context different from the written one.
For example, with a simple “ Ok Google ” you can activate Google Home or Google Mini while cooking and ask Google for details on a recipe without typing with your fingers on the device.
Or, in the same multitasking scenario , search for information or an address while driving without touching your cell phone and avoiding violating the highway code.
It is therefore understandable how prices for promoting websites communication becomes more colloquial and less formal , more direct and faster , aimed at formulating an explicit question that requires an answer and the resolution of a problem.
For this reason, thanks to the great potential of this voice search technology, every SEO Specialist , entrepreneur or web marketer should understand how to exploit it for their business in order to have a notable advantage over their competitors.
Google Voice Search and SEO: What’s Changing and How to Adapt
Google Voice Search is therefore cell phone number changing the way of searching for information on the search engine and is pushing industry experts to abandon the old methodology of optimizing websites.
The SEO approach related to voice search on Google must therefore be more modern, natural, less mechanical and more aimed at solving a problem generated by a question.