Here is the step-by-step guide you need to create a high-converting Lead Generation Sales Funnel:
Step 1: Research and identify your target customers
First, your target customers.
Identify the problems or challenges they face in their personal or professional life or business. This will help you with the next steps, when you’ll need to create content, copy, and lead magnets to capture their attention and interest.
learn more:
Turn words into money: 10 copywriting tips for the best conversions
Most importantly, create something that helps them solve their problems.
How did you do it? you can read more about usa phone number list
- Start by talking to existing customers – why do they come to you?
- Ask them for their feedback, how your product has helped them, and what else they would like to see from you.
- Also, ask them through what channels they found you and use that in your lead generation strategy .
- For example, run a survey asking them how they found you. If 60-70% of your audience said Facebook, you know which social media platform you need to focus more on.
- Go to social media and check out pages that may have followers similar to your ICP.
- Analyze their interactions and identify common problems they share and try to solve.
- Figure out how to address that with your lead magnet or initial offer.
- Search for “question and answer forums” such as Quora or Reddit.
- Again, follow the above strategies to find common problems with your ICP and implement them into your strategy.
Step 2: Create and deliver a lead magnet
This is one of the key steps in the lead generation sales funnel.
A lead magnet is a free product (usually digital) offered in exchange for contact information collected during sign-up.
But here’s the thing — your free product has to be valuable enough to be worth paying for. read more about the
Buy C Level Contact List
After all, if your lead magnet isn’t strong enough, why would customers want to learn more about your funnel?
But you might ask – what to create for a lead magnet? Go back to your research phase and see what the problem statement is and create a lead magnet based on that.
Or simply ask your social media followers what free resource they’d like to receive, then use that to attract potential customers.
Here are some great examples of lead magnets:
- E-books, guides, white papers
- Worksheets, Checklists, Cheat Sheets
- Webinars, consultation calls
- template
- course
- Community Members
