In many cases. The motivation of the distributor and prescriber channel is key to increasing our sales . A close relationship and an appropriate incentive program will ensure. That our 5 essential resources for channel makes a greater effort to sell our product . Which will have a greater final impact on our sales.
How to achieve it?
To accomplish this task.It is necessary to dedicate time and effort to analyze our specific situation. At Galanta. We want to share five resources that we consider essential when creating a cell phone database successful incentive program:
1. Create a communication channel for participants : this is a necessary resource when it comes to increasing the brand’s mental presence and strengthening rational and emotional links .
2. Define the communication strategy : Communication management. The type of message to be communicated or the chosen channel for each message are vital when it comes to achieving the desired effect in each of them. Segmentation, treatment. Measurement of effectiveness and information on the interest aroused in each participant will lead us to achieve the involvement of the collaborator with the brand and with the program.
3. Monitor the campaign : report on the results and behaviour of the importance of corporate image participants during the campaign. This is a crucial step in identifying possible low-participation attitudes and gives us the option of making changes, adjustments, etc. to turn them into positive attitudes .
4. Implement special actions and accelerators: There are different actions that can be used to further motivate distributors . For example, congratulating and supporting program participants with good results, offering extra points for a certain period or product, conducting satisfaction surveys. Sending motivational messages, etc.
5. Have a customer service : offer assistance to all participants to facilitate the resolution of doubts , provide them with additional information about the campaign, etc.
To ensure that the process is carried out professionally. We recommend burkina faso business directory having an industry expert ensure that all processes are carried out properly. Managing communication and strategy to ensure results .
Here are some examples of a successful incentive plan for your distributor channel and sales team.
